Adventure Medical Kits - Adventure Discussions

Summer Outdoor Retailer – Drop and Give Me 10!

Ahhh, just getting back after the Outdoor Retailer show in Salt Lake City. For those of you that don’t know, the OR show is the largest gathering of outdoor industry professionals in the US.  Tens of thousands of manufacturers, retailers, athletes and media descent upon Salt Lake City for four days to see what’s new, test products, and attend industry events.

This was AMK’s 20th Anniversary attending the OR Show – and it seems to just keep getting better.  We always have a great time meeting new people and visiting with industry friends that we know.  Check out some of the pics below to see what our week was like!

Hundreds of buyers spun AMK’s Wheel of Fortune – most walked away with AMK gear, but some ended up dropping and giving us 10 push ups! These guys decided to have a push-up showdown in the main aisle…..not sure who won, but it was fun to watch. One person who landed on the Wheel of Fortune Wild Card used it in a new way – she made AMK’s President Chris Gubera drop and do 10!

Of course, there are always cuts, blisters and other nasty wounds that need to be dealt with at the show.  Lots of attendees drop by for a little help in the first aid department. Below is an image of Frank Meyer, Co-Founder and Marketing Director, helping out one of the attendees who didn’t fare so well on his skateboard that morning.  He was a pretty happy guy after Frank cleaned and covered that wound!

Celebrity sighting in the AMK booth!  Les “Survivorman” Stroud stopped by for a visit. What do you think? Would Les make a good addition to our team? AMK supplied all medical and survival kits, insect repellents and bite treatments — including Ben’s and AfterBite — to the first season production of Survive This, a new live-action teen-targeted reality show hosted by Les, which is currently airing on Cartoon Network in the U.S. and on YTV in Canada.

Survivorman met our own Survivor Man! Doug Ritter, Survival expert and founder of Equipped to Survive met Les Stroud at our booth. Doug has worked with AMK for years – he designed the immensely popular Pocket Survival Pak and the new Pocket Survival Pak Plus (scheduled for a 2010 release).

Tradeshows can be a lot of hard work – the sales team spends many hours on their feet speaking with new and potential customers – BUT, it is not all work!  Kyle, Jason, Joe and Chris (along with a few others not pictured) enjoyed some of the post-show festivities!

That is just a quick sample of what our week was like.  Of course, we were lucky to meet up with our friends from International Mountain Guides, Camp Patriot, the Epicocity Project, Jon Bowermaster, Jordan Romero, Robyn Benincasa (adventure racer and founder of Project Athena), and many, many more!  Thanks to all who stopped by and we can’t wait to see everyone again in January at the Winter Show!

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