February 28, 2012 - Littleton, NH

Tender Corporation, the maker of insect bite treatment, After Bite® -- The Itch Eraser®, DEET-free insect repellent Natrapel® 8 hour, and other leading products for active outdoor lifestyles, has joined forces with the Boston Red Sox as a sponsor at the new JetBlue “Fenway South” ballpark in Ft. Myers, Florida.

This sponsorship includes Tender Corporation staff being at all Red Sox Spring Training night games in the new ballpark, showcasing their products manufactured at the company headquarters in Littleton, New Hampshire, plus providing free samples of DEET-free insect repellent Natrapel® 8 hour, AfterBurn Gel and Healthifeet Foot Cream to fans.

Also, in partnership with the Boston Red Sox, After Bite® -- The Itch Eraser® logo signage in Fenway Park green and white colors are positioned on the first base and third base walls inside the new ballpark. DEET-free insect repellent Natrapel® 8 hour logo signage is highlighted in the new ballpark’s Fenway South Drive Concourse.

“We are proud to work with the Red Sox in this beautiful new facility,” said Tender Corporation CEO Jason Cartwright. He continued, “Having Natrapel, AfterBurn and Healthifeet samples to hand out to the thousands of people who will be attending the Red Sox spring training games is consistent with our mission to educate the public on how to prevent or endure growing health problems, whether it’s bug borne diseases, skin cancer or diabetes related challenges.”

For more information on After Bite® -- The Itch Eraser visit www.afterbite.com. For more information on Natrapel® 8 hour visit www.natrapel.com

About Tender Corp.
Tender Corporation, a leading developer of skincare and first aid products designed for active lifestyles, is a privately owned and operated business located in the heart of the White Mountains in Littleton, NH. Currently, its products are distributed in every state and worldwide in over 45 countries. Founded in 1975, the firm manufactures and markets the world-famous insect bite treatment, After Bite® -- The Itch Eraser®, a full line of well-known insect repellents, first-aid treatments, sunburn and windburn products, as well as activity-specific first aid kits and survival gear through its outdoor division Adventure® Medical Kits. Web: http://www.tendercorp.com

Tender Corporation Sponsors Boston Red Sox New
In partnership with the Boston Red Sox, After Bite® -- The Itch Eraser® logo signage in Fenway Park green and white colors are positioned on the first base and third base walls inside the new JetBlue Ballpark in Ft. Myers, Florida.

Facebook: facebook.com/theitcheraser
Twitter: AfterBite
PR contact: Annie Smith
Email: asmith@tendercorp.com